FaceTweet is Crisis Cloud’s own social media simulator. You can schedule FaceTweet posts in advance of the exercise. Of course, you can add and posts dynamically on the day of the exercise, but it’s generally better to prepare as many as you can in advance. Participants will be able to respond to FaceTweet posts on the day if that’s what your organization would do in a real crisis.
When creating a FaceTweet post ensure you select a custom author – which can be anything you like - otherwise Crisis Cloud will use your logged-in name. Here we are simulating a social media post by the NYC Transit Authority.
The title box should be a short summary of the tweet that allows you to easily identify the content from within the dashboard – this doesn’t get published.
